Prime Video Clips 解讀：短片式掃片，幫你決定下一套睇咩 | 回答 | Studio Global

答案已發布2026年5月9日Last edited 2026年5月9日6 來源

Prime Video Clips 解讀：短片式掃片，幫你決定下一套睇咩

Clips 是 Prime Video 內可捲動的短片 feed；Amazon 指它由 NBA 精華擴展至電影和劇集，主打手機快速瀏覽，幫觀眾決定下一套睇咩 [2]。介面採用直向、滑動式短片瀏覽；報道指用戶可由 Clips 直接開啟完整片名，或加入 watchlist 觀看清單 [3][11]。

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The streaming platform has introduced a new feature called Clips, a vertical video feed designed to help users quickly find shows and movies tailored to their interests, without ha — The streaming platform has introduced a new feature called Clips, a vertical video feed designed to help users quickly find shows and moviesThe streaming platform has introduced a new feature called Clips, a vertical video feed designed to help users quickly find shows and movies tailored to their interests, without having to endlessly scroll through the app. The rollout has begun on mobile devices in India, the United States, the United Kingdom, AustraliaNetflix brings vertical short-video feed ‘Clips’ to mobile users across key global markets - Storyboard18

打開串流 app，有時最花時間的不是睇片，而是揀片。Amazon 的 Prime Video（Amazon 旗下串流平台）把這個痛點放到手機上處理：Clips 是一個可捲動的短片 feed，官方形容它適合只有幾分鐘想掃一掃、或者需要幫手決定下一套睇咩時使用 ^[2]。

Clips 其實係咩？

簡單講，Clips 是 Prime Video app 入面的一個短片預覽入口。Amazon 指，它會把電影、劇集等內容以短片片段形式送到手機；這個功能最初由 NBA 精華片段開始，之後擴展到電影和劇集 ^[2]。

9to5Mac 報道形容，Clips 在 Prime Video 的 iPhone app 內以直向影片 feed 形式推出，用戶可以用滑動方式瀏覽，操作感覺接近社交短片 app 的掃片模式 ^[3]。所以它不是另一個新的串流服務，而是 Prime Video 內一個用來發現內容的介面 ^[2]。

它點樣幫你更快揀片？

Clips 針對的是很常見的串流困局：想睇嘢，但又未想立即按入一套兩小時電影或十集劇集。Amazon 的說法是，Clips 正是給用戶在短時間內瀏覽、或者未決定下一套睇咩時使用 ^[2]。

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Clips 是 Prime Video 內可捲動的短片 feed；Amazon 指它由 NBA 精華擴展至電影和劇集，主打手機快速瀏覽，幫觀眾決定下一套睇咩 [2]。
介面採用直向、滑動式短片瀏覽；報道指用戶可由 Clips 直接開啟完整片名，或加入 watchlist 觀看清單 [3][11]。
它不同於 Prime Video 在 2021 年推出的 30 秒片段分享工具；舊功能重點是分享指定 Amazon Originals 片段，今次 Clips 則是內容發現 [12][13]。

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The streaming platform has introduced a new feature called Clips, a vertical video feed designed to help users quickly find shows and movies tailored to their interests, without ha — The streaming platform has introduced a new feature called Clips, a vertical video feed designed to help users quickly find shows and moviesThe streaming platform has introduced a new feature called Clips, a vertical video feed designed to help users quickly find shows and movies tailored to their interests, without having to endlessly scroll through the app. The rollout has begun on mobile devices in India, the United States, the United Kingdom, AustraliaNetflix brings vertical short-video feed ‘Clips’ to mobile users across key global markets - Storyboard18

The streaming platform has introduced a new feature called Clips, a vertical video feed designed to help users quickly find shows and movies tailored to their interests, without ha — The streaming platform has introduced a new feature called Clips, a vertical video feed designed to help users quickly find shows and moviesThe streaming platform has introduced a new feature called Clips, a vertical video feed designed to help users quickly find shows and movies tailored to their interests, without having to endlessly scroll through the app. The rollout has begun on mobile devices in India, the United States, the United Kingdom, AustraliaNetflix brings vertical short-video feed ‘Clips’ to mobile users across key global markets - Storyboard18

人們還問

「Prime Video Clips 解讀：短片式掃片，幫你決定下一套睇咩」的簡短答案是什麼？

Clips 是 Prime Video 內可捲動的短片 feed；Amazon 指它由 NBA 精華擴展至電影和劇集，主打手機快速瀏覽，幫觀眾決定下一套睇咩 [2]。

首先要驗證的關鍵點是什麼？

Clips 是 Prime Video 內可捲動的短片 feed；Amazon 指它由 NBA 精華擴展至電影和劇集，主打手機快速瀏覽，幫觀眾決定下一套睇咩 [2]。介面採用直向、滑動式短片瀏覽；報道指用戶可由 Clips 直接開啟完整片名，或加入 watchlist 觀看清單 [3][11]。

接下來在實務上我該做什麼？

它不同於 Prime Video 在 2021 年推出的 30 秒片段分享工具；舊功能重點是分享指定 Amazon Originals 片段，今次 Clips 則是內容發現 [12][13]。

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來源

[2] Prime Video delivers a new way to discover entertainment with Clipspress.aboutamazon.com
Prime Video delivers a new way to discover entertainment with Clips Whether you have a few minutes to scroll or need help deciding what to watch next, Clips delivers quick hits of movies, shows and more straight to your phone. Key Takeaways - Clips is a scr...
[3] Prime Video just launched vertical video inside its iPhone app9to5mac.com
Prime Video is the latest streaming service to debut a vertical video feed in its iPhone app. Here are the details on Prime Video’s new ‘Clips’ vertical video feature, rolling out today. Prime Video’s new ‘Clips’ vertical video feature helps you discover TV...
[9] Prime Video rolls out an improved streaming experience ...aboutamazon.in
The updates will help customers seamlessly navigate across Prime Video and quickly find something to watch. Prime Video is bringing clarity and simplicity back to streaming with improvements to its user experience that will begin to roll out globally today,...
[11] Amazon is adding a vertical video feed to Prime Videotechbuzz.ai
Amazon just made Prime Video a lot more addictive. The streaming giant rolled out a new vertical video feed called Clips, letting users swipe through short-form snippets from shows and movies - then jump straight into watching the full thing. ... The compan...