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Meta 推出免费 Facebook 验证徽章：自拍视频即可完成真人认证

Meta 于2026年7月24日推出免费“Facebook Verified”徽章，通过自拍视频与现有头像进行面部识别比对，确认账号背后是真人。该免费徽章仅为身份标识，不含任何订阅权益，与包含账号保护、优先客服等增值服务的付费“Meta Verified”订阅不同。

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Search & fact-check with cited sources for What is Meta's new free Facebook Verified badge, how does the selfie-based verification process wMeta's new free Facebook Verified badge uses a simple selfie video to confirm you are a real person

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2026年7月24日，Meta 正式推出了 Facebook Verified——一项免费的验证徽章服务，用于确认 Facebook 账号背后是真实用户。该徽章以白色对勾形式显示在个人主页以及 Marketplace 等高流量区域——据统计，每三位美国年轻人中就有一人每天在 Marketplace 购物。值得注意的是，这个徽章纯粹是身份标识，不附带任何订阅特权。

自拍视频验证流程

整个验证过程快捷简便，且无需提供政府颁发的身份证件：

在 Facebook App 内录制一段短视频自拍。
Meta 的面部识别系统会将这段视频与你的现有头像进行比对，以确认身份匹配。
如果匹配成功，徽章通常会在几分钟内自动应用到你的账号上。

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