More broadly, SK Group Chairman Chey Tae-won warned repeatedly in March and June 2026 that the global memory shortage will persist through 2030. He cautioned that sharp memory price increases could hurt the long-term growth of the AI ecosystem . SK Hynix responded by announcing plans to double wafer capacity within five years and invest 100 trillion won ($64.38 billion) in new chip plants, including an 80 trillion won ($51.46 billion) NAND fab by 2029 .
All three CEOs agree on one core diagnosis: the memory shortage is a supply-side structural problem driven by the multi-year lead time for new fabrication plants and insatiable AI demand.
| Executive | Key Warnings (2026) |
|---|---|
| Jensen Huang (Nvidia) | "The whole industry supply chain — everything from wafers to packaging to silicon photonics — everything's in short supply because demand is so high. It is going to persist for several years." The constraint is structural, not an inventory correction . |
| Sanjay Mehrotra (Micron) | The shortage will continue "well beyond 2026" and "beyond 2027" because "the industry needs greenfield capacity" — new clean rooms take years from groundbreaking to first output . |
| Kwak Noh-jung / Chey Tae-won (SK Hynix) | The memory bottleneck is expected to persist through 2030; supply cannot fully sate demand even with massive capacity expansion . |
Common theme: This is not a temporary spike or an inventory correction. It is a multiyear reordering of supply and demand that will determine how fast AI scales.
The executives' warnings are backed by concrete data points:
On July 9, 2026, Micron announced a major acceleration of its U.S. investment program :
Multiple interlocking factors have created a shortage that most executives see lasting for years:
The memory chip shortage is not a temporary disruption. It is a structural constraint that the world's largest memory manufacturers and their biggest customer, Nvidia, all agree will persist through the end of the decade. The supply-demand gap — quantified by a 20%+ wafer shortfall, record-low fulfillment rates, and an 'hourly pricing' model for DRAM — is driving unprecedented investment from Micron ($250 billion in the U.S.) and SK Hynix (doubling wafer capacity and spending over $100 billion in South Korea). For the AI industry and consumers alike, the memory crunch is a defining challenge of the era.
More broadly, SK Group Chairman Chey Tae-won warned repeatedly in March and June 2026 that the global memory shortage will persist through 2030. He cautioned that sharp memory price increases could hurt the long-term growth of the AI ecosystem . SK Hynix responded by announcing plans to double wafer capacity within five years and invest 100 trillion won ($64.38 billion) in new chip plants, including an 80 trillion won ($51.46 billion) NAND fab by 2029 .
All three CEOs agree on one core diagnosis: the memory shortage is a supply-side structural problem driven by the multi-year lead time for new fabrication plants and insatiable AI demand.
| Executive | Key Warnings (2026) |
|---|---|
| Jensen Huang (Nvidia) | "The whole industry supply chain — everything from wafers to packaging to silicon photonics — everything's in short supply because demand is so high. It is going to persist for several years." The constraint is structural, not an inventory correction . |
| Sanjay Mehrotra (Micron) | The shortage will continue "well beyond 2026" and "beyond 2027" because "the industry needs greenfield capacity" — new clean rooms take years from groundbreaking to first output . |
| Kwak Noh-jung / Chey Tae-won (SK Hynix) | The memory bottleneck is expected to persist through 2030; supply cannot fully sate demand even with massive capacity expansion . |
Common theme: This is not a temporary spike or an inventory correction. It is a multiyear reordering of supply and demand that will determine how fast AI scales.
The executives' warnings are backed by concrete data points:
On July 9, 2026, Micron announced a major acceleration of its U.S. investment program :
Multiple interlocking factors have created a shortage that most executives see lasting for years:
The memory chip shortage is not a temporary disruption. It is a structural constraint that the world's largest memory manufacturers and their biggest customer, Nvidia, all agree will persist through the end of the decade. The supply-demand gap — quantified by a 20%+ wafer shortfall, record-low fulfillment rates, and an 'hourly pricing' model for DRAM — is driving unprecedented investment from Micron ($250 billion in the U.S.) and SK Hynix (doubling wafer capacity and spending over $100 billion in South Korea). For the AI industry and consumers alike, the memory crunch is a defining challenge of the era.