| Tier | Monthly Price (UK/EU) | Annual Perks Value |
|---|---|---|
| Everywhere (replaces Core) | ~£4.99 / €4.99 | Not specified |
| Plus | ~£7.99 / €7.99 | Not specified |
| Premium | ~€19.99 / $19.99 | Up to €2,000+ |
| Max | ~€44.99 / $44.99 | Up to €6,000 |
Pricing varies by market. Bloomberg reports the range as £4.99 ($6.70) to €44.99/month in Europe .
Zilch, the UK-based payments platform serving more than 5 million customers, introduced its first-ever paid membership plans . These new tiers were launched alongside two new products: Zilch Advance and Pay Monthly . CEO Philip Belamant stated the company was founded to "eliminate the high cost of consumer credit" .
| Tier | Monthly Price | Key Differentiator |
|---|---|---|
| Zilch Extra | £2.99 | Open Banking insights, sharper offers, better rewards |
| Zilch Plus | £3.99 | Highest reward rates + free physical card |
A free Standard plan continues to exist for users who do not want to pay for a membership .
Klarna is taking aim at the premium credit card segment directly. Its top Max tier offers similar or superior rewards (cashback, lounge access, travel insurance, and subscriptions) at a fraction of the cost of a $500+ annual fee card, and without revolving credit or interest charges .
Zilch is targeting a different problem: the high cost of everyday consumer credit. Its new tiers are a direct alternative to high-interest credit cards and personal loans. Key differentiators include no interest, no late fees, transparent upfront fees, and rewards that activate simply by having the Zilch card ready before checkout . Zilch’s own research found that 45% of consumers want rewards from credit products and 47% want help managing their spending — both of which the new tiers are designed to address .
| Feature | Klarna Max | Zilch Plus |
|---|---|---|
| Monthly price | ~€44.99 | £3.99 |
| Max reward rate | 1–2% cashback | Up to 6% (debit) |
| Airport lounge access | Yes (unlimited, 1,800+) | No |
| Bundled subscriptions | Up to 23 | tastecard only |
| Salary advance | No | Yes (Zilch Advance) |
| Physical card | Metal card | Free card |
| Target competitor | Amex Platinum, Chase Sapphire | High-interest credit cards, payday loans |
The strategic difference is clear: Klarna is racing to replace the premium credit card in your wallet with a luxury subscription bundle, while Zilch is building an affordable, everyday rewards system that helps users avoid debt traps.
| Tier | Monthly Price (UK/EU) | Annual Perks Value |
|---|---|---|
| Everywhere (replaces Core) | ~£4.99 / €4.99 | Not specified |
| Plus | ~£7.99 / €7.99 | Not specified |
| Premium | ~€19.99 / $19.99 | Up to €2,000+ |
| Max | ~€44.99 / $44.99 | Up to €6,000 |
Pricing varies by market. Bloomberg reports the range as £4.99 ($6.70) to €44.99/month in Europe .
Zilch, the UK-based payments platform serving more than 5 million customers, introduced its first-ever paid membership plans . These new tiers were launched alongside two new products: Zilch Advance and Pay Monthly . CEO Philip Belamant stated the company was founded to "eliminate the high cost of consumer credit" .
| Tier | Monthly Price | Key Differentiator |
|---|---|---|
| Zilch Extra | £2.99 | Open Banking insights, sharper offers, better rewards |
| Zilch Plus | £3.99 | Highest reward rates + free physical card |
A free Standard plan continues to exist for users who do not want to pay for a membership .
Klarna is taking aim at the premium credit card segment directly. Its top Max tier offers similar or superior rewards (cashback, lounge access, travel insurance, and subscriptions) at a fraction of the cost of a $500+ annual fee card, and without revolving credit or interest charges .
Zilch is targeting a different problem: the high cost of everyday consumer credit. Its new tiers are a direct alternative to high-interest credit cards and personal loans. Key differentiators include no interest, no late fees, transparent upfront fees, and rewards that activate simply by having the Zilch card ready before checkout . Zilch’s own research found that 45% of consumers want rewards from credit products and 47% want help managing their spending — both of which the new tiers are designed to address .
| Feature | Klarna Max | Zilch Plus |
|---|---|---|
| Monthly price | ~€44.99 | £3.99 |
| Max reward rate | 1–2% cashback | Up to 6% (debit) |
| Airport lounge access | Yes (unlimited, 1,800+) | No |
| Bundled subscriptions | Up to 23 | tastecard only |
| Salary advance | No | Yes (Zilch Advance) |
| Physical card | Metal card | Free card |
| Target competitor | Amex Platinum, Chase Sapphire | High-interest credit cards, payday loans |
The strategic difference is clear: Klarna is racing to replace the premium credit card in your wallet with a luxury subscription bundle, while Zilch is building an affordable, everyday rewards system that helps users avoid debt traps.