According to the company's Q2 slides, the technology offers significant advantages over competing approaches :
Management described this as a major step toward becoming a leading supplier of advanced photonic devices for the AR wearables market — one of the most challenging engineering problems in consumer electronics because the array must be small and efficient enough to fit into a normal-looking pair of glasses while using very little power .
Despite the strong operational performance, the company reported a net loss of EUR 122 million (EUR 1.22 basic loss per share from continuing operations) .
For Q3 2026, management reiterated its full-year outlook and provided revenue and margin targets consistent with its strategic shift toward Digital Photonics .
Beyond AR smart glasses, ams OSRAM is aggressively shifting its overall strategy toward Digital Photonics applications, which now includes two major product lines :
The optical interconnect product was first announced in March 2026 and is now moving closer to commercialization . These components are designed to improve data transmission efficiency in AI data centers, a fast-growing market as demand for high-bandwidth, low-latency interconnects surges.
Shares of ams OSRAM rose between 3% and 6% in early trading following the announcement, reflecting investor optimism around both the revenue beat and the progress in AR and photonics . One report noted the stock rose 6.67% in pre-market trading to $17.76
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The developments position ams OSRAM at the intersection of two of the most talked-about trends in technology: augmented reality smart glasses and AI infrastructure. The company's ability to deliver a microLED platform that offers better power efficiency, brightness, and resolution than competitors could make it a key supplier for the next generation of AR wearables — a market that has proven difficult to scale but continues to attract major investments from companies like Meta, Apple, and Google.
At the same time, the expansion into AI photonics for data center interconnects opens a parallel growth avenue that could help offset the near-term losses as the company invests heavily in its Digital Photonics strategy. Management expects free cash flow to remain negative in 2026 (excluding divestment proceeds) but has guided for a return to positive free cash flow in 2027 .