Unforgetful is a $19.99/year iOS and Mac app from Marco Arment (Overcast, Instapaper) that layers persistent, repeating notifications on top of Apple's existing Reminders database — designed specifically for procrasti... Key features include always repeating notifications that fire until a task is done, scaling snoo...
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Create a landscape editorial hero image for this Studio Global article: What is Unforgetful, the new reminders app from Marco Arment (creator of Overcast and Instapaper and former Tumblr CTO), how does it integra. Article summary: Here's the full picture based on Marco Arment's own announcement, the App Store listing, and coverage from TechCrunch and 9to5Mac.. Topic tags: general, general web, user generated. Style: premium digital editorial illustration, source-backed research mood, clean composition, high detail, modern web publication hero. Use reference image context only for broad subject, composition, and topical grounding; do not copy the exact image. Avoid: logos, brand marks, copyrighted characters, real person likenesses, fake screenshots, UI text, readable text, watermarks, charts with fake numbers, clickbait thumbnails, icons, and tiny thumbnail layouts. Make it useful as an
Unforgetful is a new iOS and Mac app launched August 14, 2026 by Marco Arment, the independent developer behind Overcast, Instapaper, and a former Tumblr CTO. Arment describes it as "Reminders for ADHD" — a persistent-notification layer on top of Apple's existing Reminders database, built specifically for procrastinators and people who repeatedly lose or ignore tasks .
Unforgetful reads and writes directly to your existing Apple Reminders data on-device and through iCloud . This means:
Arment created Unforgetful this spring to address three core frustrations with Apple's built-in Reminders app: tasks without an alert can disappear, dismissed notifications never return, and missed reminders are easily forgotten . The app tackles these pain points directly:
Always-repeating notifications. Notifications keep firing until a task is completed or deleted, even if you miss, dismiss, or ignore them . This makes it impossible to lose a task accidentally.
Scaling snooze intervals. The snooze times intelligently adjust based on how many times you've deferred a particular task, adapting to your procrastination habits .
No overdue labels, no judgment. Nothing is ever marked "overdue." Every day is a fresh start, and you can snooze as much as you want without shame .
No folders, tags, or views. The interface is deliberately flat — just a simple list. Arment's philosophy: a hidden task is a forgotten task .
In-app microphone / fast dictation. Tap the microphone button to dictate a task as the title. Available from widgets, Lock Screen controls, and Control Center for quick capture .
Lock Screen widgets and controls. Full suite of widgets plus Lock Screen and Control Center controls for rapid task entry .
Spaced-out notifications. When multiple tasks are due at once, notifications space themselves out so you're not overwhelmed .
Recurring-task backlog skipping. If you miss multiple intervals of a recurring task, completing it skips the backlog and just schedules the next one from now .
Location reminders with delay. "Remind me 5 minutes after I get home" — tasks can notify you after a delay when you arrive somewhere, so you don't forget by the time you're inside .
Unforgetful costs $19.99 per year, with a single subscription covering iPhone, iPad, and Mac. There's a one-month free trial with no commitment . The subscription has no ads, no analytics, no upsells, and no data collection — it's the entire business model
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Unforgetful is a $19.99/year iOS and Mac app from Marco Arment (Overcast, Instapaper) that layers persistent, repeating notifications on top of Apple's existing Reminders database — designed specifically for procrasti...
Unforgetful is a $19.99/year iOS and Mac app from Marco Arment (Overcast, Instapaper) that layers persistent, repeating notifications on top of Apple's existing Reminders database — designed specifically for procrasti... Key features include always repeating notifications that fire until a task is done, scaling snooze intervals that adjust based on how many times you've deferred a task, and a deliberately flat interface with no overdu...