Unforgetful: The Reminders App That Finally Won't Let You Forget

If you've ever told Siri to remind you of something, only to have that task vanish into the void, Marco Arment has built an app for you.

Unforgetful, launched August 14, 2026, is not a replacement for Apple Reminders. It's a persistent-notification layer that sits on top of your existing Reminders database, making sure tasks you dismiss, snooze, or forget to set a time for actually come back . Arment, the creator of Overcast and Instapaper and former Tumblr CTO, calls it "Reminders for ADHD" .

What Makes Unforgetful Different

Arment identified three specific problems with Apple's built-in Reminders that he set out to solve :

• No time set means no notification. If you say "Remind me to buy milk" without specifying a time, Apple Reminders stores the task but never alerts you. Unforgetful ensures every task gets a notification, regardless.
• Accidental dismissal = lost task. Dismiss a Reminders notification by mistake, and Apple's app never reminds you again. Unforgetful makes that impossible — notifications repeat until you complete or delete the task.
• Rigid snooze options. Apple's snooze intervals are limited and inflexible. Unforgetful treats snoozing as a core feature, offering thoughtful intervals that scale the more you defer a task.

Key Features for Procrastinators

The app's design philosophy centers on persistence without punishment :

• Persistent notifications. Alerts keep coming until the task is done or deleted. Missing or dismissing them doesn't make them go away.
• Smart snoozing that scales. The more you snooze a task, the longer the intervals grow — acknowledging real procrastination patterns without shame.
• Spaced-out notifications. When multiple tasks are due at the same time, notifications space themselves out rather than overwhelming you. The order changes daily so nothing gets buried.
• No overdue labels. Nothing is marked "overdue." Everything is either due now or in the future. "Every day is a fresh start," Arment writes .
• Deliberately simple interface. No folders, tags, or complex organization. A hidden task is a forgotten task, so Unforgetful presents a flat to-do list .

Effortless Integration with Apple Reminders

Unforgetful's architectural decision sets it apart from other task apps :

• Direct database access. It reads and writes your Reminders data via Apple's EventKit framework. No import, no export, no migration needed.
• Siri still works. You can say "Remind me…" as usual. Siri creates the task in Reminders, and Unforgetful picks it up automatically.
• No vendor lock-in. You turn off Apple's Reminder notifications and let Unforgetful handle alerts. If you cancel your subscription, all your data remains in Apple Reminders — just turn Reminders notifications back on.
• Mix and match. Use Unforgetful on iPhone and Mac while still accessing the same reminders via Apple's apps on other devices like Vision Pro.

Pricing and Availability

Unforgetful is available now on the App Store for $19.99/year, with one subscription covering all platforms (iPhone, iPad, and Mac). A one-month free trial is included . There are no logins, accounts, or sign-ups required — the app works with your existing data .