Instead of using adhesive or clamps, the accessory snaps onto the phone using Apple’s MagSafe magnetic system, allowing it to be attached or removed quickly while staying securely in place during use.

Its design supports multiple hand positions, helping users hold their phone with less effort and reducing the risk of drops.

Designed by Bailey Hikawa

The accessory was created by Bailey Hikawa, a Los Angeles‑based artist and industrial designer known for sculptural iPhone accessories.

Apple worked with Hikawa to bring the product to its store, with manufacturing support from PopSockets. The design blends functional ergonomics with an aesthetic inspired by modern sculpture.

Built With Accessibility in Mind

Accessibility is the core reason the accessory exists.

Apple says the grip was developed with direct input from people with disabilities affecting muscle strength, dexterity, and hand control, ensuring the product addresses real‑world challenges users face when holding a smartphone.

By providing a stable grip and reducing the strength required to hold a device securely, the accessory aims to make iPhone use easier for a wider range of people.

How the Stand and Viewing Angles Work

Beyond acting as a grip, the accessory also folds or props into a stand.

When used as a stand, it can support the iPhone in both vertical and horizontal orientations, enabling hands‑free use for tasks like watching videos, participating in video calls, or reading content.

Apple says the design supports two different viewing angles, allowing users to adjust the phone for comfortable viewing.

New Colors and a Lower Price

The relaunched version introduces three new color options:

• Orange Swirl
• Glow Blue
• Speckled Stone

The updated accessory is priced at $54.95 in the United States, lower than the original limited‑edition version that debuted at $69.95.

From Limited Release to Global Availability

When Apple first introduced the Hikawa Grip & Stand in late 2025—during a celebration of 40 years of accessibility at Apple—the accessory was sold as a limited‑edition product and sold out within days.

The new version removes that limitation. Apple now sells the accessory worldwide through its online store, making it easier for customers in more regions to purchase it.

Part of Apple’s Broader Accessibility Push

The relaunch comes alongside Apple’s preview of new accessibility features powered by Apple Intelligence, expected to arrive with upcoming operating system updates including iOS 27.

These updates expand tools such as VoiceOver, Magnifier, Voice Control, and Accessibility Reader, while also introducing capabilities like AI‑generated subtitles and new assistive controls across Apple devices.

While Apple hasn’t explicitly stated that the accessory’s rapid sell‑out led to its global expansion, its relaunch fits into the company’s ongoing effort to make its products—and the ecosystem around them—more accessible to a wider range of users.

Instead of using adhesive or clamps, the accessory snaps onto the phone using Apple’s MagSafe magnetic system, allowing it to be attached or removed quickly while staying securely in place during use.

Its design supports multiple hand positions, helping users hold their phone with less effort and reducing the risk of drops.

Designed by Bailey Hikawa

The accessory was created by Bailey Hikawa, a Los Angeles‑based artist and industrial designer known for sculptural iPhone accessories.

Apple worked with Hikawa to bring the product to its store, with manufacturing support from PopSockets. The design blends functional ergonomics with an aesthetic inspired by modern sculpture.

Built With Accessibility in Mind

Accessibility is the core reason the accessory exists.

Apple says the grip was developed with direct input from people with disabilities affecting muscle strength, dexterity, and hand control, ensuring the product addresses real‑world challenges users face when holding a smartphone.

By providing a stable grip and reducing the strength required to hold a device securely, the accessory aims to make iPhone use easier for a wider range of people.

How the Stand and Viewing Angles Work

Beyond acting as a grip, the accessory also folds or props into a stand.

When used as a stand, it can support the iPhone in both vertical and horizontal orientations, enabling hands‑free use for tasks like watching videos, participating in video calls, or reading content.

Apple says the design supports two different viewing angles, allowing users to adjust the phone for comfortable viewing.

New Colors and a Lower Price

The relaunched version introduces three new color options:

• Orange Swirl
• Glow Blue
• Speckled Stone

The updated accessory is priced at $54.95 in the United States, lower than the original limited‑edition version that debuted at $69.95.

From Limited Release to Global Availability

When Apple first introduced the Hikawa Grip & Stand in late 2025—during a celebration of 40 years of accessibility at Apple—the accessory was sold as a limited‑edition product and sold out within days.

The new version removes that limitation. Apple now sells the accessory worldwide through its online store, making it easier for customers in more regions to purchase it.

Part of Apple’s Broader Accessibility Push

The relaunch comes alongside Apple’s preview of new accessibility features powered by Apple Intelligence, expected to arrive with upcoming operating system updates including iOS 27.

These updates expand tools such as VoiceOver, Magnifier, Voice Control, and Accessibility Reader, while also introducing capabilities like AI‑generated subtitles and new assistive controls across Apple devices.

While Apple hasn’t explicitly stated that the accessory’s rapid sell‑out led to its global expansion, its relaunch fits into the company’s ongoing effort to make its products—and the ecosystem around them—more accessible to a wider range of users.