This dynamic was already visible in May, when NEVs hit a record 62.9% share despite retail sales falling 7.5% year-on-year to 950,000 units . The broader passenger vehicle market contracted 22.1% that month
. In other words, the electrification narrative is being powered largely by subtraction — fewer petrol cars sold — rather than addition.
Analysts point to the Middle East conflict as a critical accelerant. Rising global energy costs have made petrol vehicles less attractive at the pump, giving Chinese EV makers "an unexpected shot in the arm" . The timing is notable: just as Beijing began paring back direct subsidies and tax incentives, external oil-price pressure stepped in to sustain the cost advantage of electric driving.
China’s dominance in EV manufacturing also creates a supply-side cushion. The country produced 75% of the world’s EVs in 2025, with production outpacing domestic demand by roughly 20% . This overcapacity has pushed exports to a record pace — 894,000 EVs exported in the first four months of 2026 alone
— and keeps domestic prices competitive even as official support dials back.
The product pipeline has kept consumer interest from cratering. BYD, Nio, Xiaomi, and others have launched a wave of new smart EV models loaded with driver-assistance features and connected-car technology, sustaining showroom traffic . BYD alone sold 986,720 vehicles in the second quarter of 2024, setting a record, and has continued to anchor the market
.
However, overall consumer sentiment remains cautious. Total passenger vehicle retail fell 23% year-on-year in the first week of June — a sharper decline than either pure EV or gasoline-car segments alone . Industry reports describe buyers as being in a "wait-and-see" mode, anticipating further price cuts and upcoming model launches
. That pattern disproportionately hurts gasoline vehicles, which lack the novelty and perceived future-proofing of electric alternatives.
The CPCA milestone is genuinely historic. Two-thirds penetration for electrified vehicles in the world’s largest auto market represents an irreversible shift. But it would be misleading to read it as a triumphant demand story. Total NEV sales volume, at 152,000 units for the week, was down year-on-year. The overall market contracted sharply. The record was possible only because internal combustion engine vehicles are losing relevance at an even faster clip.
External data reinforces the structural picture. China’s CAAM reported NEV sales of 1.496 million units in May, a 14.4% year-on-year increase when exports are included, accounting for 56.9% of total new vehicle sales . Exports are a bright spot, with battery electric vehicle exports growing 66.7% in 2025 to 1.65 million units
. But domestic retail has visibly softened.
In the end, the 66.7% number is less a victory lap for the EV industry and more a measure of how quickly the internal combustion engine is losing its grip on Chinese consumers — squeezed by geopolitics, a flood of attractive electric models, and a buyer psychology that is increasingly unwilling to commit to yesterday’s technology.
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