TechCrunch Disrupt 2026 Exhibit Program: What $12,500 Gets Your Startup (and the Deadline to Decide)

For early-stage startups, a booth at a major tech conference can feel like an impossible line item. But TechCrunch Disrupt 2026 has introduced a turnkey exhibit program designed to lower the barrier. Priced at a flat $12,500, the package gives startups a physical presence on the Expo Hall floor without the logistical headaches of a custom build.

Here is exactly what that investment buys, what the passes are worth, and the deadline you cannot miss.

What the $12,500 Package Includes

The offering strips away complex custom booth builds in favor of a standardized, turnkey package . For a flat fee of $12,500, companies receive:

A table in the busiest part of the Expo Hall

• A 6' x 30" table in the highest-trafficked area of the Expo Hall at Moscone West, San Francisco .
• The event is expected to draw more than 10,000 founders, VCs, and tech leaders over three days, October 13–15, 2026 .
• The table, linen, two chairs, and a branded 11" x 14" tabletop sign are all provided, so your team can focus on showcasing the product, not logistics .

10 team passes (valued at nearly $4,000)

• 5 all-access Exhibitor-Partner passes (each officially valued at $2,500 , though TechCrunch estimates the pass value at roughly $800+ each for the package breakdown) .
• 5 Expo+ passes.
• TechCrunch notes that these passes alone cover nearly $4,000 of the exhibition price .
• Additional General Admission passes are available at 50% off .

Lead generation and media access

• Lead generation is handled via the Disrupt 2026 mobile app — every conversation at your table becomes a trackable follow-up .
• You receive access to the Disrupt press list, allowing you to pitch the journalists and media outlets covering the event .

Branding and sponsor visibility

• Silver Tier sponsor branding displayed across the TechCrunch Disrupt website, the official mobile app, and on-site event signage .
• An entry-level listing in the sponsor directory .
• Your company logo and a brief description appear on the event partner page .
• Your logo is shown on the thank-you slide during breaks and in the TechCrunch Disrupt profile .

The ROI on the Passes Alone

A quick look at the pass value helps frame the total cost. Five all-access Exhibitor-Partner passes and five Expo+ passes, according to TechCrunch, add up to nearly $4,000 . That means the actual cost of the physical table, branding, and lead generation tools is roughly $8,500 — before considering the value of three days of direct access to thousands of investors and potential partners.

Deadlines: September 25 or Until They're Gone

Tables are strictly limited and allocated on a first-come, first-served basis . The offer closes on the earlier of:

• September 25, 2026, at 11:59 p.m. PT, or
• When all exhibit tables sell out (whichever comes first) .

No extensions will be offered . The payment is nonrefundable and nontransferable . Once the tables are gone, no additional options are available .

What This Program Is Designed For

This exhibit program is explicitly designed for startups that do not need a main-stage keynote slot to justify their travel budget but still want to be in the room where venture capital and partnership conversations actually happen . It is a play for visibility, not spectacle — a standardized, low-logistics way to get in front of the right people.

TechCrunch Disrupt 2026 runs from October 13–15 at Moscone West in San Francisco. For a startup with a strong pitch and a good demo, the $12,500 table could be the most efficient investment of the year.