Faury’s frustration centered on what he described as 'burdensome regulatory expenses' that actively hinder growth. The core of his argument was that the cumulative weight of European rules is making the continent an unattractive place to invest, even for a European champion like Airbus. He highlighted labour and energy costs as specific pain points, but reserved his strongest language for regulatory barriers .
This is not a new theme for Faury. He has been building a consistent public argument that EU regulatory design is counterproductive. In previous months, he had criticized EU antitrust rules for preventing the kind of vertical integration that has made US-based SpaceX so competitive, noting that while SpaceX manufactures 80% of its components in-house, European firms face a fragmented supply chain enforced by law . He has also labeled certain EU rules 'unmanageable,' arguing they make it difficult to attract the capital required for the industry's massive decarbonisation effort .
'I often feel frustrated with Europe after returning from the U.S. or China, as we are lagging behind and not fully aware of the significant challenges facing our industries,' Faury stated at the Toulouse event . It was a remarkably candid admission from the chief executive of a company that, along with its arch-rival Boeing, forms one half of a global commercial aircraft duopoly.
The venue itself powerfully illustrated the pragmatism behind the rhetoric. The new A321neo line is the second to be built inside the former home of the A380, a program that ended in 2021 after Airbus failed to secure enough orders for the world's largest passenger plane . Converting the site was a direct response to market reality: the A321neo, a stretched single-aisle jet, now accounts for roughly 65% of the A320 family's order backlog .
Airbus first confirmed the conversion in January 2020 and delivered the first A321neo assembled on the repurposed site to Turkish carrier Pegasus Airlines in December 2023 . The latest line, officially inaugurated on June 15, 2026, is a 'second modernised' facility at the same location, specifically built to add flexibility and capacity for the in-demand A321neo . It replaces an older, less productive assembly line rather than adding to the total global factory count .
The symbolism is hard to miss. A program that represented European engineering grandeur has been gutted and retooled to pump out the industry's highest-volume cash generator. The new line is expected to employ only about 700 people by 2026, roughly half the workforce that once assembled the A380 at the same site .
While Faury denounced European costs, Airbus's industrial reality is a sprawling global network designed to mitigate risk and capture local market access. The company now operates 10 final assembly lines for the A320neo family across four sites: Toulouse and Hamburg in Europe, Mobile in the United States, and Tianjin in China . The newest of these, a second line in Tianjin, was opened in October 2025 and became fully operational in early 2026 .
China is a particularly critical piece of the puzzle. Airbus describes it as a 'very important strategic partner' . Its Tianjin facility has already delivered 800 Chinese-assembled A320 Family aircraft, and the new second line doubles production capacity at the site, directly supporting the global plan to hit a rate of 75 aircraft per month .
However, that target keeps slipping. At its annual press conference in February 2026, Airbus acknowledged that Pratt & Whitney's failure to commit to delivering the number of engines ordered forced a revision of the production ramp-up. The original goal of reaching rate 75 was pushed to between 70 and 75 aircraft per month by the end of 2027 . In a June 9, 2026 letter to employees obtained by Bloomberg, Faury was blunt, describing first-quarter delivery performance and financial results as 'weak' and demanding a turnaround that requires the company to 'do more in less time' .
Speaking at the Berlin Aviation Summit on the same day, Faury acknowledged the fundamental difficulty of the company's aggressive expansion, noting that growth is 'inherently challenging' and 'difficult to sustain for a company that manufactures complex systems' .
The most consequential part of Faury’s Toulouse appearance was his explicit political demand. By calling for competitiveness to be 'addressed in next year's French presidential election,' he tied Airbus's industrial strategy directly to France's electoral cycle, transforming a factory opening into a policy pressure campaign .
This political framing is consistent with a broader narrative among European industrial leaders. Companies across the continent have watched the US pass the Inflation Reduction Act, seeing it as a powerful state-backed competitiveness tool that Europe lacks . Faury’s repeated warnings—to the Forum Europa in Brussels, to aviation summits, and now at home in Toulouse—reflect a growing belief in European boardrooms that without a regulatory and fiscal reset, the cost of building complex products on the continent will be permanently higher than in the US and Asia .