Every Major Marvel Announcement from SDCC 2026

Marvel Studios returned to San Diego Comic-Con's Hall H on Saturday, July 25, 2026, for a one-hour presentation that was packed with major announcements. After skipping SDCC in 2025, Kevin Feige headlined the panel to showcase exclusive footage, a sprawling cast, a theatrical re-release of Avengers: Endgame, and a new premium theater format. Here is everything that was announced, fact-checked against available sources.

Kevin Feige's Return to Hall H

Marvel Studios president Kevin Feige led the Hall H panel from 5:30 to 6:30 p.m. PT, marking the studio's return to the convention after a year-long absence . The panel was officially scheduled to run for an hour but reportedly started late, around 7:00 p.m. PT .

Avengers: Doomsday — Directors, Cast, Exclusive Footage, Release Date

Directors and release date: The Russo brothers, Joe and Anthony, have returned to direct Avengers: Doomsday, which is set for a theatrical release on December 18, 2026 .

Exclusive SDCC footage: Feige and the Russos brought out nearly two dozen cast members and screened exclusive footage not released to the public . According to eyewitness reports, the clip opened with Doctor Doom in full costume seated on a golden throne on ground pulsing with green energy. It featured Thor confronting Doom, showed Captain America (Anthony Mackie) and other heroes, and included a surprise appearance by Deadpool .

Cast: The ensemble cast includes Robert Downey Jr. as Doctor Doom, Chris Hemsworth as Thor, Anthony Mackie as Captain America, Pedro Pascal as Reed Richards (Mister Fantastic), Patrick Stewart as Professor Charles Xavier, Ian McKellen as Magneto, plus Chris Evans, Sebastian Stan (Bucky Barnes), Paul Rudd (Ant-Man), Letitia Wright (Black Panther), and others drawn from across the MCU, Fox's X-Men universe, and the Fantastic Four universe . The film uses the concept of colliding universes to bring these characters together .

Plot context: The story centers on the Avengers facing Doctor Doom, described as their most formidable foe yet, with the multiverse collision uniting heroes from three cinematic universes .

Avengers: Secret Wars — December 17, 2027

The panel also pointed toward the next Avengers film, Avengers: Secret Wars, which has a release date of December 17, 2027. The Russo brothers are attached to direct both Doomsday and Secret Wars .

Avengers: Endgame Encore — Theatrical Re-Release on September 25, 2026

Marvel officially announced Avengers: Endgame Encore, an expanded theatrical re-release arriving September 25, 2026 .

Bonus content: The re-release includes approximately 7 minutes of new footage, comprising a new introduction, additional scenes, and a reworked ending that connects directly into the story of Avengers: Doomsday .

Post-credits scene: A new post-credits scene features Chris Evans' return as Steve Rogers and serves as a lead-in to Doomsday .

Context: The re-release was first teased in 2025 and officially confirmed at CinemaCon 2026 .

Disney's Infinity Vision Premium Large-Format Branding

Disney launched Infinity Vision, a new premium large-format (PLF) certification program, at CinemaCon on April 16, 2026 .

Technical requirements: Auditoriums must have a screen width of at least 50 feet, laser projection, and 7.1 surround sound to qualify .

Rollout: The program received over 7,500 applications from screens globally and is timed to launch ahead of Avengers: Doomsday in December 2026 . The commercial rollout begins with the Avengers: Endgame Encore re-release on September 25, 2026 .

Positioning: Infinity Vision is positioned as a direct competitor to IMAX and Dolby Cinema. Disney's Andrew Cripps described it as more of a marketing program than a proprietary certification scheme, designed to create a single umbrella brand Disney can actively promote for premium screens .