According to reports, the feature can maintain context across multiple requests, making it feel like a natural back-and-forth conversation . Spotify also confirmed that users can say something like "Play something by Charly" to generate playlists on the spot
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Talk to Spotify is currently in a phased rollout. Key details:
Talk to Spotify is the latest — and most conversational — step in a multi-year AI push that has fundamentally reshaped how users interact with the platform. Here is the timeline of key AI features and integrations:
Reported partnerships such as the Universal Music Group deal (May 2025) for licensed AI-generated covers and remixes, and the collaboration with ElevenLabs for AI-narrated audiobooks, further signal the company's deepening embrace of generative AI across its entire content ecosystem.
Spotify's Chief Product and Technology Officer Gustav Söderström has said the company is building toward "two-way conversational experiences" that let users talk to Spotify naturally, like talking to a friend, rather than using clunky commands .
"You can already write to Spotify, talk to Spotify. You're just going to see that expand," Söderström said in mid-2025, hinting at the upcoming conversational AI layer .
The overarching aim is to use natural-language discovery so users can intuitively navigate Spotify's massive library of music, podcasts, and audiobooks without scrolling or rigid search queries . Söderström has described the potential as "an always-ongoing user research with everyone in the world," where the platform learns from how users naturally express their listening preferences
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Talk to Spotify is live today in the US, Sweden, and Ireland for eligible Premium (18+) users on mobile. It lets you speak or type naturally to control playback, create playlists, and explore content — and it is the clearest expression yet of Spotify's strategy to embed conversational AI across every content type on its platform.