Pre-orders are expected to open the same day as the announcement, with shipping and retail availability beginning in early August, following Samsung's typical two-week cadence between pre-order and retail .
Reliability: Strong — the date is widely and consistently reported by Korean media, tech press, and multiple leakers .
This year, the book-style Fold lineup splits into two distinct models:
The clamshell Galaxy Z Flip 8 continues with a similar form factor to the Z Flip 7, with minor cosmetic refinements .
All three models share Cream and Graphite as common base colors . According to a leak via Digital Citizen (relayed by 9to5Google, SamMobile, and Android Authority), each device then gets two unique additional finishes
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The Fold 8 Ultra's hero color appears to be a lavender or violet shade, similar to the Galaxy S26 series' Cobalt Violet, as seen in leaked hands-on footage and wallpapers .
Reliability: Weakest link — the source (Digital Citizen) does not have a known track record. 9to5Google, SamMobile, and Android Authority all relay the information with a "grain of salt" warning . No official renders of these colors have been published. The 'Shadow' finishes in particular are described as "darker versions" of green and violet, but their exact appearance remains unclear
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Reliability: Moderate. Ice Universe's track record gives weight to the $1,099 figure, but the more recent, narrower leak from PhoneArena suggests some uncertainty remains .
Reliability: Moderate to strong for the base price. The $1,999 figure is widely repeated across multiple independent leakers and corroborated by SamMobile and Tom's Guide .
Reliability: Low. No concrete figure exists; this is an estimate based on the Standard Fold 8 pricing structure.
Reliability: Moderate. The specs are largely aligned across Gadgets360, PhoneArena, and various tech blogs, but no official confirmation exists .
This is a pivotal year for Samsung's foldable strategy. The introduction of two distinct Fold models — the 'Wide' and the 'Ultra' — signals that Samsung is trying to address different user preferences: the Wide for those who want a more traditional phone feel with a large inner screen, and the Ultra for users who prioritize camera performance and a premium, established form factor.
If you are considering a pre-order, weigh the following:
Bottom line: The launch date is nearly certain. Colors and exact pricing still have room to shift before the official July 22 announcement.