The company is headquartered in the US with a growing international team . Palfi, who comes from a family of teachers, started Imagi to bring coding and computer science skills — and, as of 2025, AI literacy — into K-12 classrooms
.
Imagi's signature innovation is its "vibe coding" approach, which lets students use natural language prompts to build real software without writing every line of code manually . (The term "vibe coding" was coined by AI researcher Andrej Karpathy in February 2025
.)
In November 2025, Imagi partnered with Lovable — the AI coding platform formerly known as GPT Engineer — to bring vibe coding into classrooms . Teachers can create lessons and give students controlled, guardrailed access to Lovable's AI coding engine, allowing them to build real projects in a safe environment
.
The results are tangible. A teacher used the platform to create an app that translates curriculum into 15 languages. A student built a website to promote his lawn-mowing business, complete with a built-in calendar for bookings .
Given its K-12 audience, Imagi has built safety as a core design principle. The platform employs real-time content screening: every prompt and every response is filtered before reaching the student, and violations are removed immediately .
On privacy and legal compliance, Imagi addresses three major regulatory frameworks:
Palfi has argued that the education system must stop worrying about cheating and start preparing students for a world where AI is ubiquitous.
"Rather than worrying about students cheating or regressing with AI, the education system has to adjust to the reality. Most kids already use AI, but we need to teach children to build with AI rather than just passively consume it."
She frames Imagi as a bridge between frontier AI tool builders (OpenAI, Lovable) and the educators who need to deploy those tools safely. Safe deployment in the classroom, she notes, requires deep education-domain expertise .
Imagi has already reached over 700,000 students across 140 countries . With the new capital, the company plans to:
The round was oversubscribed, reflecting strong investor belief that AI-native education tools are becoming a necessity, not a novelty .