All of the following is based on Mark Gurman's reporting and forecasts, not official Apple announcements. Timelines, model names, and feature sets frequently shift before final release.

Remainder of 2026 (H2)

iPhones

• iPhone 18 Pro / iPhone 18 Pro Max — Fall 2026, with A20 Pro chip, smaller Dynamic Island, simplified Camera Control button, dark cherry color option, variable aperture for at least one rear camera, and Apple's C2 modem .
• iPhone 18 / iPhone 18 Plus — Standard models alongside the Pro lineup .
• First foldable iPhone ("iPhone Ultra" or similar) — Expected by late 2026, priced at $1,999+, with a book-style foldable form factor .

Wearables

• Apple Watch Series 11 — Annual fall update .
• Apple Watch Ultra 3 — Successor to the Ultra 2 .
• AirPods Pro 3 — Next-generation premium earbuds .

Mac

• MacBook Pro (M6 chip) — Redesigned model with OLED display expected by end of 2026 .
• MacBook Air (M6 chip) — Update alongside the Pro .
• Mac Pro / Mac mini / iMac updates — M6-series chip refreshes .

Smart Home / Audio

• New smart home hub — A brand-new category: a wall-mountable smart display with AI/Siri integration, could ship this year .
• Apple TV (refresh) — Long-awaited hardware update .
• HomePod mini (refresh) — Updated internals .

2027 — "Apple's Biggest Product Year Ever"

Gurman has said 2027 will be Apple's most ambitious year since the iPhone X era, with a new CEO, multiple new categories, and a massive iPhone lineup .

iPhones (Six Models Across Two Waves)

• iPhone 20 Pro / Pro Max — 20th-anniversary models with an all-screen, bezel-less design, potentially called "iPhone 20" as a milestone branding .
• iPhone 18e — Successor to the budget SE/e series .
• iPhone Air 2 — Second-gen ultra-thin model .
• iPhone Ultra 2 — Second-generation foldable, successor to the 2026 foldable .

New Wearable Categories

• Camera-equipped AirPods — AirPods with built-in cameras for AI-powered spatial awareness and visual intelligence features. On track for 2027 .
• Apple smart glasses — AI/AR-powered glasses (not full AR goggles), described as a "major new product category" .
• AI pendant — A wearable AI device, part of the six new categories .

Smart Home / Robotics

• Tabletop robot — A smart home robotic device with an articulating display; one of the six major new categories .
• Security camera — Apple-branded home security camera .
• Smart display (home hub) — Already expected in late 2026, but potentially a broader rollout in 2027 .

Mac

• MacBook Ultra — Redesigned flagship with OLED display .
• Continued Mac line refreshes — Subsequent M7-generation chips .

The Ternus–Design Team Intersection

• John Ternus takes over as CEO on September 1, 2026 .
• Gurman explicitly states Ternus's top priority is revamping Apple's design team, which lost talent and influence after Jony Ive's departure and the exit of design leader Alan Dye .
• Ternus already took over oversight of the design studio in early 2026, a move that signaled his CEO candidacy .
• The product roadmap and the design revival are directly intertwined: Gurman frames the 2027 blockbuster lineup (bezel-less iPhone 20, foldables, smart glasses, new categories) as the hardware that Ternus's newly energized design studio will be responsible for delivering .
• The challenge is that the design team has been "gutted" — Ternus is rebuilding it simultaneously with executing the most ambitious product cycle in a decade .

All of the following is based on Mark Gurman's reporting and forecasts, not official Apple announcements. Timelines, model names, and feature sets frequently shift before final release.

Remainder of 2026 (H2)

iPhones

• iPhone 18 Pro / iPhone 18 Pro Max — Fall 2026, with A20 Pro chip, smaller Dynamic Island, simplified Camera Control button, dark cherry color option, variable aperture for at least one rear camera, and Apple's C2 modem .
• iPhone 18 / iPhone 18 Plus — Standard models alongside the Pro lineup .
• First foldable iPhone ("iPhone Ultra" or similar) — Expected by late 2026, priced at $1,999+, with a book-style foldable form factor .

Wearables

• Apple Watch Series 11 — Annual fall update .
• Apple Watch Ultra 3 — Successor to the Ultra 2 .
• AirPods Pro 3 — Next-generation premium earbuds .

Mac

• MacBook Pro (M6 chip) — Redesigned model with OLED display expected by end of 2026 .
• MacBook Air (M6 chip) — Update alongside the Pro .
• Mac Pro / Mac mini / iMac updates — M6-series chip refreshes .

Smart Home / Audio

• New smart home hub — A brand-new category: a wall-mountable smart display with AI/Siri integration, could ship this year .
• Apple TV (refresh) — Long-awaited hardware update .
• HomePod mini (refresh) — Updated internals .

2027 — "Apple's Biggest Product Year Ever"

Gurman has said 2027 will be Apple's most ambitious year since the iPhone X era, with a new CEO, multiple new categories, and a massive iPhone lineup .

iPhones (Six Models Across Two Waves)

• iPhone 20 Pro / Pro Max — 20th-anniversary models with an all-screen, bezel-less design, potentially called "iPhone 20" as a milestone branding .
• iPhone 18e — Successor to the budget SE/e series .
• iPhone Air 2 — Second-gen ultra-thin model .
• iPhone Ultra 2 — Second-generation foldable, successor to the 2026 foldable .

New Wearable Categories

• Camera-equipped AirPods — AirPods with built-in cameras for AI-powered spatial awareness and visual intelligence features. On track for 2027 .
• Apple smart glasses — AI/AR-powered glasses (not full AR goggles), described as a "major new product category" .
• AI pendant — A wearable AI device, part of the six new categories .

Smart Home / Robotics

• Tabletop robot — A smart home robotic device with an articulating display; one of the six major new categories .
• Security camera — Apple-branded home security camera .
• Smart display (home hub) — Already expected in late 2026, but potentially a broader rollout in 2027 .

Mac

• MacBook Ultra — Redesigned flagship with OLED display .
• Continued Mac line refreshes — Subsequent M7-generation chips .

The Ternus–Design Team Intersection

• John Ternus takes over as CEO on September 1, 2026 .
• Gurman explicitly states Ternus's top priority is revamping Apple's design team, which lost talent and influence after Jony Ive's departure and the exit of design leader Alan Dye .
• Ternus already took over oversight of the design studio in early 2026, a move that signaled his CEO candidacy .
• The product roadmap and the design revival are directly intertwined: Gurman frames the 2027 blockbuster lineup (bezel-less iPhone 20, foldables, smart glasses, new categories) as the hardware that Ternus's newly energized design studio will be responsible for delivering .
• The challenge is that the design team has been "gutted" — Ternus is rebuilding it simultaneously with executing the most ambitious product cycle in a decade .